LEXINGTON, Ky. — Native Lexingtonians and top-producing brokers Rusty and Rachel Underwood have partnered with the Ball household and Christie’s Worldwide Actual Property to launch a brand new brokerage agency that may function the worldwide actual property community’s unique affiliate for Central Kentucky. The agency will probably be often called Christie’s Worldwide Actual Property Bluegrass.
With an workplace in Lexington, Christie’s Worldwide Actual Property Bluegrass brings collectively native possession and heritage with a storied world model with over 250 years of historical past. The corporate is launching with over 50 brokers, averaging 20 years within the trade, and representing practically $300 million in complete annual gross sales. The agency additionally has 11 devoted workers members. Areas of experience span a wide range of property sorts, from metropolis condominiums and townhomes to suburban single-family properties, business property, farms, equestrian estates, and, by an unique relationship with Ball Properties, one in every of Kentucky’s largest homebuilders, new building.
Christie’s Worldwide Actual Property Bluegrass’ possession additionally has deep native and trade connections. Rusty Underwood is the instant previous president of the native REALTOR affiliation, Bluegrass REALTORS, and serves as performing chair to the native MLS, Think about MLS. He’s additionally a director with the Nationwide Affiliation of REALTORS and serves on its finance committee.
In affiliating with Christie’s Worldwide Actual Property, Rusty Underwood mentioned the brokerage needs to develop its native market share whereas offering world-class assist and expertise to brokers to ship the very best service to their shoppers.
“On the subject of shopping for and promoting actual property, we imagine the perfect outcomes come from native specialists and a worldwide presence,” he famous. “Partnering with the world’s main luxurious actual property model places our brokers in the perfect place to create success for patrons and sellers within the Bluegrass area.”
Christie’s Worldwide Actual Property’s invitation-only community consists of associates in practically 50 international locations and territories. Along with elevated nationwide and worldwide publicity for luxurious properties, Christie’s Worldwide Actual Property presents brokers and shoppers advantages, together with a worldwide referral community, unique advertising partnerships, and a connection to the enduring Christie’s public sale home, which has captivated a worldwide viewers of artwork collectors and luxurious customers since 1766.
“Our philosophy has at all times been that every consumer deserves a luxurious expertise. And there’s no higher title in luxurious brokerage than Christie’s Worldwide Actual Property. We all know the model will resonate with the individuals and tradition of central Kentucky, and we’re thrilled to signify it in our hometown,” mentioned Rachel Underwood, chief working officer of Christie’s Worldwide Actual Property Bluegrass.
Lexington is dwelling to the College of Kentucky, Keeneland race monitor, the Bourbon Path, and several other company headquarters. It attracts guests and everlasting residents from throughout the nation and worldwide, bolstering its luxurious market. Since 2019, dwelling values have elevated by roughly 40% within the 38-county Bluegrass area, Rusty Underwood famous. Lexington can be distinguished by its distinctive mixture of city and rural properties, each of which have fun Kentucky’s farmlands and wealthy heritage of horse nation.
“Lexington is a singular place in America with traditions, magnificence, and tradition all it’s personal – and houses and estates which might be equally particular. We’re very excited for Christie’s Worldwide Actual Property to construct a powerful presence on this market and to have dynamic leaders just like the Underwoods and the Balls carrying the model,” mentioned Chris Lim, president of Christie’s Worldwide Actual Property.
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